While 4K Ultra HD TVs give you many more pixels than 1080p TVs, high dynamic range (HDR) is what makes those pixels look dramatically better, delivering real-life color, clarity and contrast.High dynamic range gives you a wider and richer range of colors, with brighter whites, and deeper, darker blacks. It also increases the range of your contrast, as HDR preserves details in the darkest and brightest areas of a picture (details that are usually lost in standard dynamic range TVs).
Not all 4K Ultra HD TVs that claim to be HDR or to be HDR compatible will offer the fullest benefit in picture quality. In some cases, it may simply mean the TVs will be able to play HDR content, but the picture quality won't actually improve.
You can be assured that we will help you understand the benefits of high dynamic range and which TV is right for you.Overall, high dynamic range is a feature to strongly consider, as 4K TVs with HDR deliver a wonderfully true-to-life, dynamic look and feel. And if your the kind that must have the best of the best, then consider a tv with Dolby Vision. Dolby Vision is an even further extension of standard HDR with even more range, great for future proofing the TV also.